In addition to search engine optimization (SEO) the company's internet marketing program also includes a monthly email newsletter, frequent direct email campaigns, link exchange program, online directories as well as some pay-per-click advertising. The company has tracked over $500,000 in revenue in 2007 directly back to their internet marketing efforts. "Internet marketing has always been an important part of our marketing program. Our new site and the search engine rankings really highlight the fact that we are a technology driven freight management company," said Dennis Brown, the company's CEO.
The company expects the traffic to their site and the revenue linked to it to grow significantly in 2008. Recently, the company received an inquiry from a shipper which resulted in over $47,000 in new business since December 2007. In addition, the success of the company's freight broker agent program has been fueled by online marketing with over 100 inquiries per month being submitted through the company's website.
About Logistic Dynamics, Inc.
Logistic Dynamics, Inc. is a Buffalo, New York, based third party logistics provider that specializes in transportation management services including full truckload, less than truckload and rail. Their mission is to provide innovative, practical and top-quality logistic services that offer our customers a competitive advantage.
source:http://www.pr-usa.net/index.php?option=com_content&task=view&id=64193&Itemid=9
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